Our Scale Up Workshop is back, May 1-2, 2025 in Austin, TX.
Join Codie Sanchez and a team of expert operators for 2 days of focused strategy and hands-on implementation. What you’ll walk away with:
This is a tactical workshop for business owners who are tired of guessing. Seats are very limited.
Simply put, any business owner who doesn’t know this may be leaving money on the table. This has made:
Here’s how it works…
This is a visual representation of Amazon’s income statement:
1 core business surrounds itself with profitable businesses that feed into it. Like tributaries flowing into a river. Or, like planets orbiting a sun. Each satellite creates its own gravity of income:
Ex. A real estate company could launch these satellites by acquiring:
Suddenly, your liabilities can turn into profit centers. Let’s do a mini-dive into how 3 Main Street businesses and builders have done this…
The AOV of a coffee shop is extremely low. Let’s say $5 for a latte = 200 customers just to crack $1,000 in sales for the day.
Satellites can help with that.
How do you make people spend more on a low-priced product? Give them more reasons or things to buy.
We visited Atlas Coffee Club a while back, and we loved how the founder, Michael, thinks about this.
Coffee subscription > Tea subscription > Chocolate subscription
Cross-sell to current customers AND tap a new market at the same time.
Hear us out…
Alex is a Contrarian Community member who has a robust business as an entertainer. He does tours, consults celebrities, MC’d at our event, etc, etc.
His satellite business of choice? A screen printing & merch company. He sells swag at all his shows. After joining our group, he thought… Why not buy the vendor? Neat trick.
Codie spoke to Alex on her podcast, you can listen to their conversation here.
Most people see a laundromat as a simple business: washers, dryers, and quarters. But the smartest owners see it differently.
They see a foundation for multiple revenue streams, all working together to build profitable enterprises.
Here’s a basic blueprint for laundromat satellites:
Remember, these are just a few ideas in one niche. Laundromats are NOT an industry for everyone, but these tactics can be put to use in ANY industry.
The Satellite Model isn’t just for building a business that scales.
It’s for building a life that scales. Stop thinking of yourself as the Amazon bookstore — a single “product” — and start building out your AWS.
Acquire new skills that complement your old ones. Build habits that feed into your days. Get friends who challenge you, mentors who stretch you, and maybe 1 or 2 people who text you at 2 a.m. with questionable memes.
What’s that phrase? You can’t change the people around you, but you can change the people around you.
These things — your skills, habits, people — are the satellites that power everything else.
Acquire them wisely.
The information contained here may not be typical and does not guarantee returns. Background, education, effort, and application will affect your experience. Your results will likely vary.
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